Foshan mr.big furniture co.ltd

   guangdong king corporation is a leading domestic country furniture industry as the basis, based on the domestic high-end market, while the international market in the middle east have held up quite well in international trading company. after several years of accumulation and development of eastern china king is imperative to develop its own brand. combination of eastern china king targeting the international market, the new brand positioning high-end business philosophy. the eastern part of the country view the force, obviously is a big, big action.    "big" word in chinese is a macro concept, such as: "big business", "generous", "big man" and so on. the eastern part of the country view the product is modern, stylish high-end furniture. based on the domestic high-end products, look to the international market. "big" is clearly demonstrated the international big business's corporate philosophy. in order to further enrich the "big" brand meaning, we carried out the brand personification; thus interpreted as "mr. big." to the "big business", "generous" of the concrete, but to avoid a "big man" stereotypes. based on international routes, combined with its modern, international, fashion features. english will play the brand planning for: "mr.big". as we all know: "mr.big" was originally in the late 1980s by the emergence of a large number of american heavy metal band one of the more distinctive bands; to hardcore rock and world-famous, and skilled is their foothold. this brand identity, greatly enriched the brand fashion, modern, international temperament.