GRS MARKET RESEARCH SERVICES PVT LTD
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QUANTITATIVE RESEARCH

  • Model/Article No : QUANTITATIVE RESEARCH49844
  • Category : Quality Surveyors
Product Specifications

With tracking research marketers are able to monitor the behavior of customers as they engage in regular purchase or information gathering activities. Possibly the most well-known example of tracking research is used by websites as they track customer visits. But tracking research also has offline applications, especially when point-of-purchase scanners are employed, such as tracking product purchases at grocery stores and automated collections on toll roads. This method of research is expected to grow significantly as more devices are introduced that provide means for tracking. However, as we discussed in the Marketing Research Tutorial, some customers may see tracking devices as intrusive and many privacy advocates have raised concerns about certain tracking methods especially if these are not disclosed to customers.

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Basic Information
Business Type: Quality Surveyors Consultants
Website: http://www.grsindia.com
Contact Information
Company : GRS MARKET RESEARCH SERVICES PVT LTD
Address : 217 B, Jori Niwas, Kelkar Road, Narayan Peth, Bhide Bridge,
Zip/Postal : 411030